Wilson & Associates IPM

Wilson & Associates

For the Wilson & Associates IPM site the biggest challenge was creating a web site that would conform to corporate standards. Erie Insurance, much like many large corporations, requires specific guidelines for sites using their logo. With Wilson & Associates IPM being an Erie insurance agency we needed to use several of Erie’s logos on the site, meaning the site had to go through many reviews. This site also presented a challenge to me to take a relatively unknown website and establish many search engine optimization practices and help it gain some recognition.

I really wanted to provide the agency with a professional looking website that they can continue to use for many years. I worked closely with several members of the agency to incorporate many of their ideas, along with mine, into the finished product. Clean and easy site navigation was a focus of the overall product so by placing the navigation bar under the site header it helps capture the visitors attention to the different areas of the site. The site utilizes many web 2.0 standards and the scripting languages of CSS, PHP, HTML, and Javascript.